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Russ O’Blenes to Lead Cadillac Formula 1 Power Units Venture

In a bold move signaling Cadillac’s entry into Formula 1 as a “full works” team, TWG Motorsports and General Motors have announced the formation of GM Performance Power Units LLC. This new venture aims to build Formula 1 vehicles and power units by the end of the decade, solidifying Cadillac’s presence on the global racing stage.

Industry veteran Russ O’Blenes has been named CEO of GM Performance Power Units LLC. With over 30 years of motorsport engineering experience, O’Blenes will oversee the development of powertrains for the Cadillac Formula 1 team, which is set to join the grid in 2026.

O’Blenes, currently director of GM Motorsports Propulsion and Performance, has an impressive track record. His career spans championship-winning racing teams and innovative production vehicles, including leading the development of the GM Performance and Racing Center in Pontiac, Michigan, and GM’s eCrate initiative for performance EV enthusiasts.

“We’re thrilled to welcome Russ to this crucial role,” said Dan Towriss, CEO of TWG Motorsports. “His leadership and expertise will help lay the foundation for Cadillac’s journey in Formula 1, alongside Team Principal Graeme Lowdon, as they push the boundaries of performance and innovation.”

Under O’Blenes’ leadership, GM Performance Power Units will develop and test cutting-edge Formula 1 prototype engine technology, leveraging GM’s expertise in electrification, hybrid technology, sustainable fuels, high-efficiency internal combustion engines, advanced controls, and software systems. To support its ambitious goals, GM Performance Power Units LLC will open a dedicated facility near GM’s Charlotte Technical Center in 2026. The organization is currently building its team and is hiring across all areas of the business.

“I am truly excited to lead the team that will bring an American-built Formula 1 power unit to the grid,” said O’Blenes. “This is a pivotal moment for Cadillac and GM, and we are ramping up efforts to deliver excellence.”

Until the GM engines are approved for Formula 1 racing use, the Cadillac Formula 1 Team will utilize Ferrari power units. However, the groundwork is being laid to transition to fully American-built powertrains that reflect Cadillac’s engineering prowess and commitment to innovation.

With the formation of GM Performance Power Units LLC, Cadillac is poised to make a significant impact in Formula 1, showcasing the brand’s engineering excellence and driving passion. Stay tuned as the journey to the grid unfolds and Cadillac sets new benchmarks in motorsport history.

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In the world of full-size luxury SUVs, there are contenders, and there is the benchmark. The Cadillac Escalade has held that benchmark position for decades, and when you put it side by side with the competition, it is easy to understand why. From performance and interior refinement to technology and ownership experience, the Escalade consistently leads the segment in the ways that matter most. Performance That Sets the Standard When drivers compare the Escalade to competitors like the Lincoln Navigator or the BMW X7, the difference in driving character is immediately apparent. The Escalade's robust V8 engine delivers smooth, effortless power that makes light work of everything from Atlanta’s busy streets to long highway stretches. Available Magnetic Ride Control reads the road thousands of times per second, adjusting the suspension in real time to absorb imperfections and deliver a composed, confident ride that most competitors simply cannot match. This is performance engineered for both everyday driving and long-distance comfort, not one at the expense of the other. An Interior in a Class of Its Own Step inside the Escalade and the gap between it and vehicles like the Lexus LX or the INFINITI QX80 becomes even clearer. Premium materials are found on every surface, from authentic wood veneers to hand-finished leather appointments that create a genuinely luxurious environment for every occupant. The Escalade's third-row legroom surpasses many of its rivals, ensuring that passengers in every row enjoy a first-class experience rather than an afterthought. The cabin is notably quiet as well, providing a sanctuary from the outside world that is difficult to replicate at any price point. Technology That Competitors Have Yet to Match The Escalade's technology suite is one of its most compelling differentiators, particularly when measured against offerings from Range Rover or the Mercedes-Benz GLS. The industry's first curved OLED display delivers a total viewing area with twice the pixel density of a 4K television, offering a clarity and immersion that rivals have yet to replicate. Available Super Cruise hands-free driver assistance technology brings a level of sophistication to long-distance driving that most other manufacturers are still working to develop. In the Escalade, it is already here, already refined, and already available at Heritage Cadillac. Expect the Best at Heritage Cadillac Choosing the Escalade is only the beginning of the experience we offer at Heritage Cadillac. Our team is committed to making every aspect of ownership as exceptional as the vehicle itself. Whether you prefer to start the financing process online or sit down with one of our managers in person, we work with complete transparency to find the right solution for your lifestyle and budget. Every customer who walks through our doors is treated as a priority, not a transaction. We also offer Premium Pickup and Delivery service, so keeping your Escalade properly maintained never has to disrupt your schedule. From our expert service technicians to our state-of-the-art showroom, every part of the Heritage experience is designed with your ownership journey in mind. This informational blog post is presented by Heritage Cadillac in Morrow, GA. Please click here for our most current new inventory.

Cadillac Racing Earns Podium Finish at Lone Star Le Mans

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Introducing Curated by Cadillac ESCALADE IQ: Luxury Redefined on Your Terms

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